Friday, August 16, 2019

Winning hearts with Serenade

Technologies such as drones and sensors already support farmers in gaining a better picture of their fields and crops. So, what better way to validate the performance of our Serenade® ASO biological fungicide than by making use of digital farming methods to collect and analyze the results?
Jolanda Wijsmuller
Jolanda Wijsmuller

The Netherlands is an agricultural giant. It ranks among the world’s top ten producers of potatoes, producing more than six million tons every year. In 2018, working together with seven food chain partners, Bayer set up 37 trial sites across the Netherlands: 10 in seed potato, 15 in ware potatoes grown for the fresh market, and another 12 in starch potato. The aim was to demonstrate the effectiveness of using a biological such as Serenade at the farmer level and to gain insight into the acceptance of biologicals.

To read the full blog article by Jolanda Wijsmuller, Value Chain, Biologics & Minor Crops Manager at Bayer,click here.



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Bayer Division Crop Science

Food Chain Partnership
Phone: +49 2173 38 48 28
Fax: +49 2173 38 33 83

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